Carmen López

Carmen López is an accomplished Chief Data Officer at Just Eat Takeaway.com, responsible for implementing a pricing strategy that significantly boosted orders and new customer acquisition. With extensive experience in data management, analytical model deployment, and forecasting, Carmen directly reports to the CEO and manages a team. Additionally, Carmen serves as a Marketing Intelligence Coordinator at ISDI and has held various academic roles, including a professorship at Universidad Europea. Previous positions include Directora de CRM, Pricing y Análisis de Mercado at METRO/MAKRO, Commercial Deputy Director at Andbank, and roles at leading firms such as IBM, Ernst and Young, Management Solutions, and SAS, focusing on predictive analytics, CRM, and business intelligence. Carmen holds advanced degrees including an EXMBA from IE Business School and a specialization in digital marketing from ESIC Business & Marketing School.