The ITAM Forum Roles team is dedicated to advancing the IT Asset Management (ITAM) profession by developing and maintaining the ISO/IEC 19770-1 organizational certification program. This team plays a crucial role in educating industry professionals, promoting best practices, and enhancing the overall value of ITAM in organizations. With a focus on both expert insights and community engagement, members work collaboratively to attract new talent and foster a deeper understanding of ITAM's significance in today’s technology landscape.