Tim Ferenchik

Tim Ferenchik has a diverse work experience spanning over 24 years. Tim started their career as a Merchandise Team Manager at RICH'S/LAZARUS/GOLDSMITH’S from 1995 to 2001. Tim then worked as a Regional Manager at Microsoft Account - Mosaic Sales Solutions from 2001 to 2004. From 2008 to 2013, they served as an Associate Client Director at THE NIELSEN COMPANY Coca-Cola, where they led a professional service team supporting Coca-Cola Refreshments category management. In 2013, they joined Heineken USA as a Director - Category Development, leading a team responsible for all category development functions. Since 2019, Tim has been working as the Director - Category and Customer Insights at ITG Brands. Tim brings extensive experience in driving analytic insights, developing category solutions, and delivering unique insights for national customers.

Tim Ferenchik attended Westminster College (PA) from 1986 to 1990, and later pursued an MBA degree at the University of Georgia - Terry College of Business from 2006 to 2008.