Carlos Gomez

Carlos Gomez is a Senior Data Scientist at ITV, where Carlos has collaborated with various teams to enhance viewer targeting through the delivery of propensity models. Prior to this role, Carlos served as a Data Science Manager at Sainsbury's, leading projects related to product recommendations, price elasticity, and shrinkage prevention. With a background in environmental modelling and agricultural engineering, Carlos has also worked in irrigation management, engineering consultancy, and data analysis roles. Carlos's expertise includes Python, SQL, machine learning models, and forecasting techniques.