HP

Harold Pognonec

VP Marketing at iweech

Harold Pognonec is an experienced marketing professional currently serving as the VP Marketing at iweech since November 2021. Prior to this role, Harold held several significant positions at AMAURY MEDIA, including Directeur de clientèle brand content & partenariats, where responsibilities included promoting L'Équipe offerings to agencies and advertisers, and managing relationships with major firms like Publicis and Mediabrands. Harold also worked as a Chef de projet conception-innovation, focusing on strategic proposals for media initiatives. As a co-founder of Ben & Fakto, Harold developed an online clothing boutique emphasizing eco-friendly practices and strong marketing strategies. Additional entrepreneurial experience includes co-founding halfanhour.tv, which curated top videos across various topics. Harold's early career includes roles in trade marketing at Deezer and digital advertising sales at Le Monde. An EDHEC Business School graduate with a Master's in Entrepreneurship, Harold has built a diverse skill set across marketing, strategy, and business development.

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