Ekaterina Kulikova

Ekaterina Kulikova is a Global Brand Manager at IWG plc with experience as a CRM Marketing Specialist at Positive Technologies and a Business Development Trainee at Kaspersky Lab. Ekaterina holds a Master's degree in Business Administration and Management with a focus on Digital Business and a Bachelor's degree in International Economics. Ekaterina has also worked as a Professor Assistant at the Higher School of Economics, helping with course organization and assessments. Ekaterina has a strong background in creating e-mail campaigns, developing direct marketing strategies, maintaining CRM systems, and building social media campaigns for global customer engagement.