Elizabeth Bordonaro

Elizabeth Bordonaro has a solid work experience in various roles and industries. Elizabeth is currently working as an Email Marketing Manager at IXL Learning since 2022. Prior to that, they worked as an Email Marketing Manager at Better Choice Company from 2019 to 2022, where they were responsible for driving retention, subscription, and acquisition through email marketing strategies. Elizabeth also increased email-owned revenue and sender score significantly by implementing automation and API-driven campaigns.

Before joining Better Choice Company, Elizabeth worked as an Ecommerce Manager at DNA Diagnostics Center from 2017 to 2019. In this role, they led the execution of website experiences and focused on driving conversions both online and through phone calls. By implementing a local SEO strategy, they were able to increase traffic, site visits, and phone calls for specific landing pages.

From 2013 to 2017, Elizabeth served as an Ecommerce Manager at LEM Products. Elizabeth was responsible for devising the site's strategy, roadmap, and tactical execution. During their tenure, they achieved impressive growth in both revenue and traffic by redesigning the website and implementing responsive technology.

Elizabeth also worked as the Director of eCommerce at Alpine Valley Water and Coffee from 2012 to 2013, where they created a comprehensive business plan and successfully increased daily order averages and sustained site visits.

Elizabeth began their career at Totes Isotoner in 2007, initially serving as an eCommerce Associate Content Manager and later transitioning to the role of Consumer Affairs Representative. During their time there, they contributed to the company's gross revenue growth and supported marketing programs by providing excellent customer service and handling consumer correspondence.

Prior to Totes Isotoner, Elizabeth worked as a Customer Service Lead at North Star Foodservice in 2006, where they led a team of associates and facilitated communication between customers and internal departments.

Elizabeth's first job was at Avon Products, where they served as a Dispute Resolution Team/Help Desk Specialist from 2003 to 2006. In this role, they provided support across various areas of the National Call Center and implemented strategies to improve associate satisfaction and reduce call volume.

Throughout their career, Elizabeth has demonstrated expertise in email marketing, ecommerce management, customer service, and team leadership. Elizabeth has consistently driven growth and implemented successful strategies to improve business performance.

Elizabeth Bordonaro's education history includes a Bachelor's of Science in Business Management from the University of Phoenix, which they obtained in 2009. In addition to their degree, they have also obtained various certifications. In 2014, they became a Bronto Certified Specialist. More recently, in 2021, they became Klaviyo Product Certified. In 2022, they obtained certifications in Email Marketing from HubSpot Academy, Google Analytics Individual Qualification from Google Analytics, and SMS Strategy from Klaviyo.