Benyapa Techatanakit

Head of Seller Relationship Management at JD CENTRAL

Benyapa Techatanakit has a diverse work experience spanning multiple industries. Since 2018, they have been with JD CENTRAL, where they held various roles. As the Head of Seller Relationship Management, they led teams that supported sellers on the platform, resulting in a 30% increase in Seller NPS over two years. Benyapa also initiated special projects to activate organic sellers, improving their selling rate by 60% in just four months. As a Senior Product Manager, they localized sellers-related systems to meet local user needs and led a team in conducting user feedback loops. In their role as a Product Manager for a partnership project, they planned and designed the user journey for the JD CENTRAL Line OA channel and facilitated its integration with Line. Prior to working at JD CENTRAL, they served as a Product Owner at Ascend Corporation, where they implemented synergy projects and conducted a wallet growth campaign. Their earlier experiences include working as a Team Lead and Business Development Associate at Sea, an internship at PYI Ltd., and a student assistant role at United Nations ESCAP.

Benyapa Techatanakit completed their Bachelor of Business Administration (BBA) degree in Finance at Thammasat University from 2011 to 2014. In 2015 and 2016, they studied Chinese at Dalian University of Technology. Furthermore, in 2012 and 2013, Benyapa Techatanakit participated in an exchange semester at WU (Vienna University of Economics and Business), focusing on International Business.

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Previous companies

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Timeline

  • Head of Seller Relationship Management

    March, 2021 - present

  • Senior Product Manager - Seller Ecosystem

    March, 2019

  • Product Manager - Partnership Project

    August, 2018

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