Charlotte Gibson (Preston)

Senior Marketing Specialist at J.D. Power

Charlotte (Preston) Gibson has a diverse range of work experience in marketing and journalism. Charlotte (Preston) began their career as a Copywriter for BruinLife: UCLA Yearbook, where they wrote articles and coordinated with photographers. Charlotte (Preston) then became a Journalism Intern for The Borgen Project, where they wrote articles with weekly deadlines and conducted interviews. Charlotte also worked as a Guest Writer for The Borgen Project, completing weekly assignments in fundraising and political activism. Charlotte (Preston) gained marketing experience as a Marketing & Events Intern for Portland Monthly Magazine, where they assisted with planning and executing a local food festival, wrote copy, and communicated with sponsors and chefs. Charlotte then joined the UCLA Economics Department as an Undergraduate Editing Assistant, where they edited references for a professor's book and managed quick deadlines. Charlotte (Preston) further honed their marketing skills as a Marketing Coordinator for Plastpro, Inc, building a cohesive brand presence and coordinating various projects, such as the PR calendar, an Amazon product launch, website SEO, and social media calendar. Charlotte (Preston) was then promoted to Senior Marketing Coordinator, where they oversaw company marketing efforts across multiple channels and managed the annual budget. Charlotte's most recent role is Senior Marketing Specialist at J.D. Power, where they continue to contribute their expertise in marketing.

Charlotte (Preston) Gibson obtained their Bachelor's degree in English from UCLA, completing their education from 2016 to 2020. In addition to their degree, they have obtained several certifications related to marketing and digital analytics. Charlotte (Preston) received certifications in Marketing Analytics: Data Tools and Techniques, Selling Ideas: How to Influence Others and Get Your Message to Catch On, Fundamentals of Digital Marketing, and Managing the Value of Customer Relationships from Wharton Online in 2022. Charlotte (Preston) also obtained certifications in Advanced Google Analytics and Google Analytics for Beginners from Google in 2021. Furthermore, they received certifications in Email Marketing and Social Media Marketing from HubSpot Academy in 2021.

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