Abigail Page-Rumsey

Abigail Page-Rumsey is a skilled data analyst and UX professional with extensive experience in user research and design. Currently serving as a Data Analyst Apprentice at John Lewis Partnership since January 2020, Abigail previously held significant roles as a Senior UX Researcher and Senior UX Designer at Waitrose & Partners, where innovative research methodologies such as the Kano method were introduced to enhance user experiences. Prior experience at CABI involved UX design for CAB Direct and contributions to the Plantwise Knowledge Bank, focusing on data tools for agricultural policy. Abigail's educational background includes a Master’s Degree in Biodiversity & Conservation from the University of Leeds and a Bachelor’s Degree in Plant Science from The University of Manchester.