Nishat Fahmida

Nishat Fahmida currently serves as the Head of Strategic and Business Insights at JTI, a role held since October 2018, after progressing through positions such as Strategic Insights Manager and Research Manager. Prior to JTI, Nishat gained valuable experience at Nielsen from August 2015 to September 2018 as a Senior Executive and Executive, as well as working as an Associate Marketing Consultant at Safe & Secure Services between April 2012 and July 2015, focusing on market data analysis and client service. Nishat holds a Master of Business Administration (MBA) in Marketing from the University of Dhaka and multiple Bachelor of Business Administration (BBA) degrees in various disciplines, including Finance and Marketing, from Corvinus University of Budapest and United International University.