Allie Byers

Allie Byers has a diverse work experience in the field of public relations. Allie started as a Freelance Public Relations professional in 2020, where they developed and managed multiple public relations strategies for various lifestyle, travel, and tech companies.

In the same year, Allie joined Jupe as the Head of Public Relations. Allie'srole involved developing and managing media strategies, including product launches and ongoing media relations. Allie reported directly to the CEO and worked closely with C-suite executives, internal staff members, and external partners.

In 2021, Allie joined The Zebra as a Public Relations Manager. Allie'sresponsibilities included developing and executing strategic plans, telling proactive stories to build the company's brand, supporting the execution of media strategies, and acting as a trusted thought partner to peers and executives.

Prior to this, Allie worked as a Public Relations Manager at The Southern Influence, where they launched and managed public relations strategies for renowned clients in the CPG, QSR, and hospitality industries.

Allie also gained valuable experience at Giant Noise as a Senior Account Executive and at Kickstand Communications, LLC in various roles, including Senior Account Executive, Account Executive, Assistant Account Executive, and Public Relations Intern.

Additionally, they worked at the City of Austin Music and Entertainment Division | ATX Music Office as part of the Public Relations team, where they created original content and conducted interviews with international artists.

Allie's early career included a role as a Marketing and Public Relations Associate at Freshman Support, where they managed accounts for a college guidance website and contributed to significant growth in the user base and revenue.

Overall, Allie Byers has a strong background in public relations, with experience in developing and executing strategic plans, managing media relations, and building brand awareness for various companies and industries.

Allie Byers attended The University of Texas at Austin from 2011 to 2015, where they obtained a Bachelor's Degree in Public Relations.