Lucas B. has a diverse work experience across various industries. Lucas started their career in 2006 as a Webmaster intern at SportSoft, where they created the company website for product presentation and sales. In 2007, they worked as a Technician working at heights for A6T Informatique, where they were responsible for teleworking, organizing tours, and performing maintenance work with computer companies.
In 2009, Lucas joined XI Ingenierie as a Project Manager Assistant, specializing in e-commerce exclusively in Magento platform and Divalto ERP. Their duties included improving internal business processes and creating tools for managing employee working hours.
In 2010, Lucas worked at Data-Connexion as an E-Marketing Assistant, focusing on Multi-Channel Direct Marketing and Customer Relationship Management. Their responsibilities included database reflection and creation for managing a customer loyalty program and implementing reporting tools.
From 2011 to 2013, Lucas worked as a Traffic Manager SEA at JVWEB, a web-marketing agency. Lucas managed PPC campaigns on various platforms, including Google Adwords, Bing, Yahoo, YouTube, and Facebook. Additionally, they were responsible for SMB and LCS clients, as well as benchmarking and identifying new partners for the agency.
Lucas returned to JVWEB in 2021 as a Kaizen Manager, although no specific details about this role were provided.
Overall, Lucas B. has gained experience in web marketing, project management, e-commerce, and customer relationship management throughout their career.
Lucas B. has a diverse educational background. Lucas began their higher education in 2005 at Lycée Internationnal Victor Hugo, where they earned a Higher National Diploma in Computer network and Computing in 2007. Following this, they attended the University of Montpellier from 2008 to 2009, where they specialized in Enterprise Resource Planning and obtained their Bachelor's Degree. Lucas then pursued further studies at IAE FRANCE - Écoles Universitaires de Management from 2009 to 2011, where they earned a Master's Degree in E-Marketing & ICT.
In addition to their formal education, Lucas has obtained several certifications that enhance their expertise. In October 2020, they completed a course called "La Growth Formation" offered by DEUX.IO - Agence Growth Hacking/Marketing. Lucas has also obtained multiple certifications from Google Ads, including "Certification Google Ads pour la publicité sur le Réseau Display," "Certification Google Ads pour la publicité sur le Réseau de Recherche," "Certification Google Ads pour la publicité vidéo - YouTube," and "Certification sur les annonces Shopping." Furthermore, they have received a certification in the platform Wizaly's attribution system and is a certified professional in Microsoft Ads (Bing Ads). Lastly, Lucas has also completed a TagCommander course offered by Commanders Act.
Overall, Lucas B. has a solid educational foundation and continuously seeks to expand their knowledge through certifications relevant to their field.
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