Jasmine Guo

Jasmine Guo is an accomplished Client Growth Director at Kantar, specializing in growth and marketing strategy since May 2018. Jasmine leads a high-performing team that provides data-driven insights for global and regional accounts, contributing to up to 12% business growth for clients in a year. Jasmine successfully spearheaded the inaugural launch of the Kantar BrandZ Most Valuable Southeast Asian Brands 2023, attracting 300 attendees and generating significant social media engagement. Previously, as a Senior Associate at Ogilvy Singapore from August 2014 to May 2018, Jasmine conceptualized and executed award-winning campaigns that greatly enhanced client service adoption rates. With experience as a marketing intern and consultant in various organizations, along with a strong educational background including a Master's in International Management from CEMS and a Bachelor of Business Administration from the National University of Singapore, Jasmine possesses a robust skill set in communications, strategy, and analytics.