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Samuel Ellis

Co-founder and CEO at Karfu

Samuel Ellis has a diverse work experience spanning various roles and industries. Samuel is currently the co-founder and CEO of Karfu, a new mobility website set to launch in 2022. In this role, Samuel focuses on the changing landscape of vehicle access and the consumer's financial and environmental considerations.

Since 2017, Samuel has been working as an independent consultant, advising and delivering projects for start-ups and companies. Samuel'sexpertise includes business strategy, commercial modeling, growth strategy, and transformation projects. Samuel also provides mentoring for founders.

Samuel has previous experience as a business and marketing consultant at Ellis Parker Limited, where they contributed to investment ideas and reviewed initial business plans for the family angel investment firm. Notably, they were involved in investments in Graze.com, a healthy snack start-up.

Samuel is a member of Innovation Social, attending their events to gather new ideas. Samuel was also the co-founder of Project Automobility, where they conducted research on the automotive and mobility industries' changing dynamics.

In terms of their marketing and advertising background, Samuel worked as the Marketing Director at Mywalit in 2018 and held the position of Head of Innovation at M&C Saatchi London from 2012 to 2017. In these roles, they were responsible for inventing and developing solutions for clients in communication, products, services, and experiences.

Additionally, they served as a Mentor at PwC: SCALE, working with start-ups to explore partnership opportunities and provide insights into company culture. Samuel also held various roles at LIDA, including Business Director, Innovation, Senior Account Director, and New Business & Marketing Manager. Samuel'sresponsibilities at LIDA included driving business transformation, reviewing advertising and marketing technology, managing client accounts, and overseeing new business and marketing strategies.

Samuel's involvement in the advertising industry includes being the Chairman of the 44 Club at the Institute of Practitioners in Advertising (IPA). In this role, they contributed to planning future events and attended IPA Council meetings.

Overall, Samuel Ellis has a diverse background in business strategy, marketing, innovation, and entrepreneurship, garnering experience in start-ups, consultancy, and leadership positions.

Samuel Ellis's education history begins in 1995 at Hampton School, where they pursued GCE A' Levels in Economics, Geography, History, and General Studies. Samuel then attended the University of Southampton from 2000 to 2003 and obtained a Bachelor of Science (Hons) degree in Sociology, graduating with a 2:1. In 2003, they further pursued education at the University of Southampton, completing a Master of Science (MSc) in Global Politics, which they passed.

More recently, from 2017 to 2019, Samuel attended the Imperial College Business School, where they obtained an Executive MBA. Samuel'sfield of study during this program was Business Administration, Management, and Operations. In 2018, they also pursued an Executive MBA at both Cornell Tech and ESMT Berlin, specializing in International Residency.

Overall, Samuel Ellis has a diverse educational background, ranging from social sciences to business administration, showcasing their interests and commitment to acquiring knowledge in various fields.

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Timeline

  • Co-founder and CEO

    October, 2020 - present