Amy Applebee

Our story began in 2008 when our founders Katie and Geoff Loxton became inspired to create beautiful jewellery that celebrates the big and little moments in life - Joma Jewelley was launched. From our collectible ‘A Little’ bracelets for every occasion to our much-loved personalised ‘A Little’ bracelet, our keepsake styles make for the most perfect gifting moment. Katie Loxton was then established in 2015 after seeing a gap in the market for gorgeous personalised pieces that excite, delight and elevate every look. Perfectly complementing our Joma Jewellery styles, Katie Loxton offers a carefully curated collection of stunning fashion and lifestyle accessories - think personalised vegan-leather handbags, stationary and sweet home fragrance - that make cherished gifts and are a joy to own! With a massive focus on personalisation, from embroidery to initial charms to customisable bow gift bags, the ethos for both brands has always been to create luxury, high quality products but at an affordable price point, enabling our customers to add that little bit of luxury to their every day. All of our products are designed in the UK by Katie and the team, and made by suppliers across the globe.