Adelė Tartilaitė

Adelė Tartilaitė is a seasoned professional in conversion rate optimization (CRO) and digital marketing, currently serving as the CRO Lead at Kilo Health since May 2023. In this role, Adelė leads a team of specialists and designers to enhance product growth through experimentation, manages website improvements in collaboration with various stakeholders, and oversees A/B testing for better user engagement and conversion rates. Prior experience includes positions as an E-commerce CRO specialist at Kilo Health, an Ad & CRO Specialist at ZEDGE, and an Ad Operations Analyst at oddschecker Global Media. Adelė's educational background includes a BSc (Hons) in International Marketing and Management from Newcastle University, complemented by training from CodeAcademy.