Kostas I. M.

Kostas I. M. is a seasoned marketing professional with extensive experience in growth and acquisition marketing across various industries. Currently serving as Vice President of Growth and Head of Conversational Ads at Emotive, Kostas also founded Kostas McDade Consulting, specializing in comprehensive direct response marketing, media buying, and conversion rate optimization. Previous roles include Vice President of Strategy at Aavya, team lead for retention at Discovery+, and Co-Founder and Senior Vice President of Marketing at Fox Digital, where expertise in scaling marketing teams and strategies was demonstrated. Kostas's background includes pivotal positions at Sayer, Hawke Media, The Bouqs Company, and ShoeDazzle, contributing to successful marketing initiatives and profitable growth. Educational credentials include a Bachelor of Science in Political Science and Government from California Polytechnic State University-San Luis Obispo, with minors in Psychology and Business.