Lisanne Viersen

Lisanne Viersen is an experienced professional in trade marketing and account management, currently serving as Trade Marketeer Foodservice at The Kraft Heinz Company since September 2023. Prior to this role, Lisanne was employed at Maxxium Nederland B.V. from September 2018 to August 2023, where responsibilities included Category Manager and Key Account Manager for various clients such as Mitra and De Monnik. Earlier experience includes positions at FrieslandCampina as Account Assistant and at Kao Corporation as a Marketing Intern for John Frieda. Additional roles include Marketing & Ecommerce Medewerker at Laurent Salon & Spa, focusing on social media and website management, and an internship at SimplyPR. Lisanne holds a Master of Science in Communication Sciences from Vrije Universiteit Amsterdam and a Bachelor’s degree in Communication Management from HU University of Applied Sciences Utrecht.