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Mariela Talavera Parra

Head Of Consumer Insights EPDM at Kraft Heinz

Mariela Talavera Parra has extensive experience in consumer insights and brand management, currently serving as the Head of Consumer Insights EPDM and previously as the Head of Platform Insights at Kraft Heinz since May 2022. Prior to that, Mariela spent over two decades at Unilever from June 2001 to July 2022, where roles included Senior CMI Manager for Global Hair Strategy and MI, Senior CMI Manager for Global Dove Hair, Global CMI Senior Manager for Cornetto & Café Zero°, Global CMI Manager for Dove Skin, Consumer Insights Manager for Latam Skin Care, Assistant CMI Manager for Personal Care in Mexico, and Assistant Brand Building Manager for Sedal.

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