Dayna Crawford

Dayna Crawford has extensive experience in sales planning and business analytics, currently serving as Manager of Sales Planning at KTM Group North America, Inc. since October 2016, where responsibilities include oversight of wholesale business analytics, forecasting, and providing insights for improved business results. Prior to this role, Dayna worked as a Consumer Business Consultant at DJO Global, focusing on sales operations and data integrity, and as a Business Analyst at Quiksilver, managing data for accurate forecasting and sales goal assignments. Dayna's earlier experience includes serving as an Operations Coordinator at Quiksilver, coordinating multiple departments to maintain successful wholesale operations. Dayna holds a degree from Towson University.