Charlie Heitzig

Vp, Data Intelligence Practice at The Lacek Group

Charlie Heitzig has a diverse work experience spanning over three decades. Charlie began their career at Carlson Marketing Group in various IT and business roles. Charlie then worked at Norstan Consulting as a Solution Development Manager before joining Breakaway Solutions / Eggrock Partners as a Regional CTO / Technology Partner. Charlie later joined Best Buy as a Director / Capability Manager and then moved to Accenture as a Capability Manager / Senior Manager. Charlie then worked at SUPERVALU as the Director of Marketing & Business Analytics in several areas and later as a Program Director. Charlie briefly worked as a Program Manager (contract) at Regis Corporation before joining Caribou Coffee as a Database Marketing Strategy and Technology Consultant. Charlie currently holds the position of VP in the Data Intelligence Practice at The Lacek Group. Throughout their career, they have demonstrated expertise in data intelligence, marketing analytics, and technology strategy.

Charlie Heitzig attended the University of Minnesota from 1984 to 1989, where they pursued a double major in Statistics and Biochemistry. Charlie earned a Bachelor of Science (BS) degree upon completion of their studies.

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