Kelly Barnes

Kelly Barnes has a wealth of experience in marketing, business development, and PR & marketing. Kelly started their career in 2009 as a PR & Marketing Executive at the British Horseracing Authority, where they created and managed major PR campaigns to raise the profile of the sport. Kelly then moved to Arena Leisure Plc / Arena Racing Company in 2010, where they were the Group Marketing Manager. In 2013, they took on the role of Brand Manager at The Plan Group Ltd., and in 2014 they became Head of Marketing at Yellow Jersey. In 2015, they joined Wiggle as Group Global Head of Business Development and Head of Insurance and Legal. In 2018, they founded The Flowseekers, and in 2019 they became Senior Independent Director at British Surfing. Most recently, in 2020, they were appointed CMO and VP Marketing at Laka.

Kelly Barnes has completed a BA Applied Psychology from the University of Brighton. Kelly also has two certifications from CIM | The Chartered Institute of Marketing, a Diploma in Professional Marketing and an Introduction to Finance.