Umer Paracha

Director, Ecommerce & Growth at Lansinoh Laboratories

Umer Paracha has a diverse work experience in various roles and industries.

Umer served as the Director of eCommerce & Growth at Lansinoh Laboratories starting from June 2018.

Umer also became an Advisory Council member for Digital Transformation at The George Washington University School of Business in August 2021.

Previously, Umer worked at QIAGEN starting from May 2016. Umer held the position of Product Owner for QIAGEN's Global Onsite Digital Business Solutions portfolio, where they worked on defining strategies, analyzing market trends, and improving team velocity. Umer also worked in Global Digital Marketing, where they implemented marketing automation strategies and managed lead generation campaigns.

Before that, Umer worked at Uberflip as a Growth Marketer from August 2014 to November 2015, where they focused on developing online marketing strategies and lead nurturing campaigns.

Umer's earliest work experience was at Rocket Internet GmbH, where they served as the Director of Digital Marketing. During their tenure, they managed the website daraz.com and led web development projects. Umer played a crucial role in driving customer growth and ensuring collaborative engagement between different teams.

Overall, Umer Paracha has demonstrated their expertise in eCommerce, digital marketing, and growth strategies throughout their career.

Umer Paracha holds a Bachelor's degree in Economics from the University of Windsor. Additionally, they have obtained various certifications, including Eloqua Master Certification from Eloqua in June 2016, Google Adwords Certification from Google in March 2016, Marketo Certified Expert Certification from Marketo in January 2016, and HubSpot Certification from HubSpot in May 2015.

Links

Previous companies

QIAGEN logo
Uberflip logo

Timeline

  • Director, Ecommerce & Growth

    June, 2018 - present

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