Beng Jin Tan

Beng Jin Tan is an experienced professional in affiliate program management and marketing strategy, currently serving as an Affiliate Program Manager at Lazada since May 2023. In this role, Beng Jin has successfully devised strategies that led to significant month-on-month growth in key business metrics. Prior positions include Marketing Strategist at Lazada, Marketing Specialist at Grab, and Marketing Communications Specialist at Samsung Electronics, where notable achievements include optimizing ad spends, leading successful marketing campaigns, and implementing effective audience targeting strategies. Beng Jin began a career in marketing through internships, gaining early experience at organizations such as Maybank and the National Football Development Programme of Malaysia, before completing a Bachelor’s Degree in Biology from Imperial College London.