Martin Daney

Martin Daney is an accomplished e-commerce leader with extensive experience in managing product categories and driving sales growth across various sectors, particularly within the FMCG space. Currently serving as the Head of RedMart and E-Commerce Category Director at Lazada since May 2017, Martin has successfully defined and executed winning strategies across multiple product categories and led a team of 40 professionals. Previous roles include Business Development Manager at Danone Waters, where Martin managed premium mineral water brands, and at Enomatic, where a notable 75% increase in sales was achieved. Early career experiences included a sales management trainee position at Credit Agricole, complemented by a Master's degree in Marketing from ICN Business School and various educational pursuits in Business Administration.