Federico Prandi

Senior Performance Marketing Manager at Leapsome

Federico Prandi has a diverse work experience that spans over several years. Federico is currently working as a Senior Performance Marketing Manager at Leapsome since October 2021. Previously, they worked at Visual Meta GmbH from 2014 to 2021, holding various roles such as Performance Marketing Strategist, Performance Marketing Manager, and Senior SEO/PR Manager. During this time, they focused on automating SEM processes and developing new features within marketing automation tools. Federico also coordinated the implementation and testing of new Google Ads features across different countries and accounts. Before that, from 2012 to 2018, Federico founded and managed A More Quiet Place, an experiment in creative writing and content creation, gaining recognition from notable publications such as The Guardian and Lonely Planet Online. Federico achieved viral success with a blog post and unintentionally sparked controversy within the French fan base of Tori Amos. Prior to that, they worked at LinkLift Ltd. as an SEO Manager Italy, where they provided technical SEO consulting, conducted blogger outreach, and managed a small team. Federico also has experience as a Search Quality Rater at Lionbridge and interned at agenzia regionale protezione ambiente in 2006.

Federico Prandi has studied informatics at the Università di Parma. However, the specific duration and degree obtained are not provided.

Additionally, Federico Prandi has obtained various certifications in different fields. In April 2020, they completed the IBM Data Science Specialization program on Coursera.

Furthermore, in July 2018, they obtained certifications in email marketing, Google Analytics, Google Shopping, mobile advertising, search advertising, video advertising, Google My Business, display advertising, and AdWords fundamentals from various institutions including HubSpot and Google.

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