Andrea Messimer-Henley

Executive Vice President of Sales at LED Truck Media

Andrea Messimer-Henley has a wide range of experience in the media and advertising industry. Andrea is currently working as the Executive Vice President of Sales at LED Truck Media since December 2022. Prior to that, they were the CEO/Founder of smartoutdoor media USA from October 2021 to December 2022.

Andrea also has experience as a Co-Owner at Anytime Fitness since 2015. Before that, they worked as the Director of New Business Development and Marketing at Circle Graphics from 2017 to 2019.

Andrea has also held various sales positions in reputable companies such as CBS, where they worked as the Regional Sales Manager Mall Division from 2012 to 2015, and OUTFRONT Media, where they served as a Senior Account Executive from 2006 to 2012.

Their career began with Adams Outdoor Advertising, where they worked as an Account Executive from 1996 to 1999. Andrea then moved on to Clear Channel Outdoor, where they served as a Senior Account Executive from 1999 to 2004.

Throughout their career, Andrea has demonstrated their expertise in sales, business development, and marketing within the media industry.

Andrea Messimer-Henley started their education at Ferris State University from 1990 to 1993, where they pursued a field of study in business. Andrea then continued their education at Specs@LTU from 1994 to 1995, where they specialized in TV/Radio and focused on broadcast arts.

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Timeline

  • Executive Vice President of Sales

    December, 2022 - present