Donna Bedford possesses extensive experience in global SEO strategy and operations, currently serving as the Global SEO Strategy and Operations Lead at Lenovo since May 2005. With a focus on optimizing organic search and SEM programs, Bedford has significantly boosted global revenue while orchestrating rigorous testing for cost reduction. Previous roles include SEO Global Manager and Project Manager with a strong emphasis on UX design and website governance at Lenovo, as well as project management positions at IBM, Johnson Controls, Draper Tools Ltd, NYK, and ESSO, demonstrating a robust background in IT consulting, infrastructure management, and eCommerce solutions. Bedford holds a Bachelor of Science degree in Computer Science from Solent University.
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