Nohaila Sirat is a Campaign Manager for APAC at Letstrike since February 2024 and previously held the position of Sales Operations Manager. Nohaila also served as Sales Operations Manager at Lead Mate and held multiple roles including Account Manager, Digital Brand Manager, and Social Media Manager at Digital Dynamics from March 2021 to December 2023. Key achievements include developing 360 strategies and campaigns, managing editorial planning for various brands, launching digital brands, and optimizing tools for project execution. Prior experience includes project management at The North Face, where Nohaila coordinated store concept creation and established communication strategies, as well as co-organizing the second edition of the Moroccan Retail Association. Nohaila holds a Master’s degree in Marketing Merchandising and Distribution from ESITH Casablanca.
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