Lawrence Feldman, MBA

Lawrence Feldman, MBA has a diverse range of work experience in marketing, project management, and loyalty programs. Lawrence is currently working at Lev as a Senior Project Manager, leading multiple enterprise-wide engagements and overseeing a team of technology consultants. Prior to this, they worked at Drains Made Simple as a Senior Marketing Consultant, where they developed marketing strategies and digital campaigns.

Lawrence also has experience at Shop Your Way, where they held various roles. Lawrence was the Director of Program Management, responsible for managing gaming apps and driving acquisition and engagement activity. Lawrence also managed a team responsible for omni-channel promotions. Before that, they were a Senior Manager of Promotions, where they oversaw day-to-day sweepstakes operations and fulfillment. Lawrence also served as a Marketing Manager, developing promotional and game strategies for the loyalty program.

Another notable role in Lawrence's career was at Superior Technical Resources, where they worked as a Consultant for Disney/Buena Vista Home Entertainment. In this role, they provided competitive analysis and benchmarking for loyalty marketing programs.

Earlier in their career, Lawrence worked at Merkle, where they were a Senior Producer. Lawrence led the production of large-scale interactive marketing promotions and loyalty microsites, with a focus on the Disney Movie Rewards loyalty program.

Overall, Lawrence Feldman brings a wealth of experience in project management, marketing strategy, and loyalty programs to their current role as a Senior Project Manager at Lev.

Lawrence Feldman holds a Bachelor of Arts degree in General Business Administration from Michigan State University. Additionally, they have earned an MBA specializing in Marketing from Michigan State University - Eli Broad College of Business. In terms of certifications, Lawrence obtained a certification in Social Media Marketing: Social CRM from LinkedIn in December 2020. Lawrence also holds certifications as a Certified Inventive Thinker from Platypus Labs, obtained in September 2019, and as a Certified Scrum Product Owner (CSPO) and Certified ScrumMaster (CSM) from Scrum Alliance, both obtained in December 2019.