Kristina Christova

Kristina Christova is an experienced analyst with a strong background in data and user experience research. Currently serving as an Insights Analyst at Liberty since July 2023, Kristina previously worked at Sweaty Betty as a User Experience Researcher and at Gymshark as an Insight Analyst. Additionally, Kristina held roles at stickee as both a Senior Data Analyst and Data Analyst, and at Differentia Consulting as a BI Developer. Kristina earned a Bachelor's degree in Mathematics from the University of Oxford between 2012 and 2015.