Diego Borreguero

Global User Acquisition & Activation, Lead at Lime

Diego Borreguero has a diverse range of work experience in digital marketing and growth management. Diego is currently working at Lime as the Global User Acquisition & Activation Lead, where they drive user acquisition and activation strategies, manages performance marketing campaigns, and develops CRM strategies. Prior to Lime, Diego worked as a Digital Consultant at DBC, where they provided marketing consultancy services for international brands, specializing in the Spanish, LATAM, and South Asian markets. Diego also has experience as the eCommerce Marketing Director at World Surf League, the Digital Director at The Mint Concept, and the Global Head of Digital Marketing at Lladró, S.A. Additionally, Diego has held positions at Chartcube, hibu, Prezi, Bloomberg Studio Madrid, and REPLICA COMUNICACION. Throughout their career, Diego has demonstrated their expertise in digital transformation, eCommerce development, CRM optimization, performance marketing, and team management.

Diego Borreguero obtained their Bachelor's degree in Audiovisual Communications from Universidad Francisco de Vitoria, where they studied from 2004 to 2009. Additionally, from 2007 to 2009, they pursued a Master's degree in Marketing, specializing in Marketing and Advertising, at the UFV.

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Timeline

  • Global User Acquisition & Activation, Lead

    September, 2022 - present

  • Sr Growth Marketing Manager

    April, 2021

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