Amal Augustin (Nee Alaoui)

Amal Augustin (Nee Alaoui) is an experienced professional in the field of business intelligence and revenue management, currently serving as a Senior Business Intelligence Manager at Lindt & Sprungli UK since January 2018, where responsibilities have included acting as the Head of Business Intelligence and managing pricing and promotions. Prior experience includes a role as Senior Pricing Manager at pladis Global and several positions at Burton's Biscuit Company, focusing on sales strategy, brand revenue strategy, and promotional planning. Earlier career stages featured positions at dunnhumby and Kantar, providing insights for major clients such as Nestle and Mondelez. Amal Augustin holds a Master's degree in Business Administration and Management from the University of Central Florida.