Brenda Fisher

Brenda Fisher has extensive work experience in product marketing and product management. Brenda began their career at Cargill, Inc, where they held multiple roles focused on international marketing, business development, sales, and risk management. Brenda successfully led a team responsible for product launches in Brazil and Mexico and developed and executed a regional sales training program.

Following their time at Cargill, Inc, Brenda worked as a Product Marketing Consultant at BusinessMIND Management and Marketing Services. In this role, they developed marketing strategies and product plans for customers in the consumer packaged goods, food, and technology sectors.

Brenda then became the Director of Development at Junior Achievement of Washington, where they led a capital campaign to build the Junior Achievement Finance Park in Auburn, Washington. Brenda secured sponsorship from local businesses, including IKEA, to support the educational space.

Brenda later joined Cranium (a Hasbro Company) as a Product Marketing Manager, responsible for the strategic development, marketing execution, and P&L responsibility for a global portfolio of toys, books, and video games. Brenda also managed relationships with major retailers such as Target, Wal-Mart, Toys R Us, and Costco.

Brenda's career then took their to T-Mobile, where they held several marketing and product management roles. Brenda played a key role in launching and managing the full product lifecycle of smartphones, tablets, and hotspots. Brenda also pioneered the entertainment-focused phone category and led the wearables category, exceeding sales targets by 270%.

Brenda'sexperience at T-Mobile also included roles as a Senior Marketing Manager for B2B and certified pre-owned devices. Brenda conducted consumer research, developed integrated marketing plans, and repositioned B2B marketing communications, resulting in significant customer acquisitions and increased awareness among small business owners.

Brenda then joined Amazon as a Senior Product Marketing Manager and Senior Product Manager, leading initiatives for Alexa Mobile and Prime Exclusive Phones. Brenda developed go-to-market strategies, launched new products, improved customer experiences and satisfaction, and achieved significant revenue and margin improvements.

Currently, Brenda is working as a Small Business Owner at Ribremi World Photography, operating a landscape and nature photography business.

Brenda Fisher holds a Master of Business Administration (MBA) degree in Marketing from the University of St. Thomas - Opus College of Business. In addition, they obtained a Bachelor of Arts (BA) degree in International Relations with a focus on Spanish/Portuguese from the University of Minnesota.