Marketing · Full-time · Mexico · Remote possible
Please submit your English language resume in your application to this position.
First, a little about us:
If you’re a programmatic specialist and a video game fan, it’s time for you to play with us! Our clients are long-standing, our team is experienced and cohesive, and we’re looking for an innovative programmatic strategist for our growing internal trading desk.
At Liquid Advertising, we’ve been helping video game publishers build their global fanbases for more than 20 years. We start with bringing big ideas and focused strategy to help our clients transform their videogame into a cultural phenomenon, then execute digital campaigns down to the last detail through display, social, page takeovers, digital video, and every other channel we believe will be effective.
What you’ll do
As our programmatic strategist, you’ll work with our strategy teams to execute complex media plans targeted at fanbases-- and potential fans-- of some of the world’s leading video game titles. You’ll collaborate with our media teams to build audiences, get creative by bringing new partners and tools to the table, and deliver challenging KPIs through the funnel from awareness to direct sales.
In our world, marketing the game is as fierce a competition as you’ll find in the games themselves. You’ll work with our analytics team to synthesize data into big plans that engage fans and lead them into new game experiences.
Much of our team has been with us for years, despite a red-hot market with a lot of options. We believe this is the result of a collaborative culture where individuals are free to migrate toward their interests, and where learning is a constant.
Your main responsibilities