Ben Parsons serves as the Partnerships Event Lead at Live Nation Entertainment, overseeing brand activations for major clients at prominent UK music festivals. With extensive experience in event planning and artist coordination, Ben formerly held positions at Mainstage, where responsibilities included managing artist bookings and leading on-site operations for international festivals. Previous roles in event production and customer service further developed skills in logistics, artist liaison, and budget management. Education includes a degree in Event and Festival Management from Buckinghamshire New University and a BTEC Diploma in Business Studies from Eastleigh College.
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