Eleanor Whitney

Associate Director Of Content Marketing at Lively, Inc.

Eleanor Whitney has a diverse work experience spanning various industries. Eleanor started their career as an Education Resources Coordinator and Producer at the Rubin Museum of Art, where they managed and produced interactive educational materials. Eleanor then worked as a Program Officer at the New York Foundation for the Arts, conducting strategic national outreach for the fiscal sponsorship program. Eleanor also worked as a Community Outreach Intern at Artsicle and a Freelance Events Officer at the Trace Foundation, organizing cultural events and increasing the organizations' public profile.

In 2013, Eleanor joined Eugene Lang College as an Adjunct Professor, teaching an undergraduate course on the NYC art world. Eleanor also worked as a Community Outreach Coordinator at Shapeways, a 3D printing marketplace. From 2014 to 2015, Eleanor served as a Community Marketing Manager and Brand and Content Strategist at Dev Bootcamp.

Eleanor's content marketing career began in 2016 when they became a Managing Editor and later a Senior Manager of Content Marketing at Managed by Q. Eleanor developed a data-driven content strategy, launched a digital publication called All Hands, and managed a team of freelance writers.

Continuing their content marketing journey, Eleanor joined Axiom in 2019 as a Senior Content Marketing Manager. Eleanor led content strategy and built a content funnel to drive lead acquisition and customer conversion. Eleanor played a key role in developing and launching a holistic brand and demand content strategy, resulting in significant revenue growth. Eleanor collaborated with product marketing and sales, oversaw content production for marketing campaigns, and managed a team of freelance writers and agencies.

Currently, Eleanor is the Content Marketing Lead at Lively, Inc. Lively is a modern HSA experience focused on helping individuals maximize their potential through intuitive design and ongoing education. In this role, Eleanor is responsible for developing and executing content marketing strategies.

Overall, Eleanor Whitney's work experience highlights their expertise in content marketing, strategic planning, event organization, and education.

Eleanor Whitney has a diverse education history. Eleanor started their academic journey in 2001, attending Eugene Lang College, where they pursued a Bachelor's degree in Liberal Arts. Eleanor successfully completed their undergraduate studies in 2005.

Following their Bachelor's degree, Eleanor went on to Baruch College, where they pursued their Master's degree in Public Administration from 2009 to 2011.

In 2013 and 2014, Eleanor enrolled in General Assembly to further enhance their skills in Back End Web Development. Although they did not obtain a degree from this institution, they gained valuable knowledge in the field.

Eleanor is currently working towards completing their Master of Fine Arts (MFA) in Creative Writing at Queens College. Eleanor began their MFA program in 2020 and plans to complete it by 2023.

In addition to their academic endeavors, Eleanor has also obtained certifications in marketing. In December 2020, they received the Forrester B2B Marketing Pro certification from Forrester. Eleanor further expanded their marketing expertise by obtaining the Forrester Demand And Account-Based Marketing certification in February 2021.

Links

Previous companies

Dev Bootcamp logo
Shapeways logo

Timeline

  • Associate Director Of Content Marketing

    January 1, 2024 - present

  • Content Marketing Lead

    July, 2021