Rachael E Boyle

Rachael E Boyle is a seasoned user experience researcher currently serving as a Sr. User Experience Researcher and Research Development Lead at LiveRamp since July 2019, focusing on innovation and new business initiatives. Prior to this role, Rachael was the President of UC Berkeley's Sigma Eta Pi, where leadership encompassed strategic oversight and process improvement. Experience also includes product and design work at Archer, a cyber risk internship at Deloitte, and research at Singapore University of Technology and Design, which involved machine learning applications. Rachael co-founded Tweetlytics, addressing inefficiencies in Twitter analytics, and served as a lab assistant at UC Berkeley's College of Engineering. Academic credentials include a Master of Information Science from the University of Texas at Austin and a Bachelor of Science in Electrical Engineering and Computer Sciences, paired with Creative Writing, from UC Berkeley.