Blair Rankin is a seasoned marketing professional currently serving as the Product and Trade Marketing Manager for LONGi Solar in the UK and Ireland since February 2024. Previously, Blair held the position of Senior Product Marketing Manager for Global B2B Consultancy at Guinness World Records from May 2022 to November 2023, leading market research initiatives and competitor analysis in the competitive socialising and merchandise sectors. Prior to that, Blair worked as a Product Manager at Integral Memory Plc, conducting extensive research on memory products. Blair's experience includes significant achievements at Panasonic New Zealand Ltd., where various product categories consistently exceeded revenue targets, and contributions as a Marketing Consultant at Aisha & Co. Blair holds a Bachelor of Commerce degree in Entrepreneurship & Innovation and Marketing from The University of Auckland.
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