Brandi Luedeman

Director, New Product Strategy at Lovevery

Brandi Luedeman has a diverse work experience spanning various roles and industries. Brandi recently started working at Lovevery as the Director of New Product Strategy in November 2022. Prior to that, they held positions at Opendoor, where they served as the Head of User Research + Consumer Insights from January 2019 to November 2022, and as the Head of Consumer Insights from August 2018 to December 2018.

Before joining Opendoor, Brandi served as the Lead User Researcher at Goodreads.com from October 2017 to August 2018. Brandi also worked as a User Research + Product Strategy Consultant for self-employment from May 2016 to September 2017.

Earlier in their career, Brandi held the position of Senior Manager, User Research + Insights at Under Armour in 2016. Brandi led the User Research and Insights Team, contributing to various cross-functional research and strategy projects. Additionally, they worked as a Manager, Research + Insights at MyFitnessPal, which was acquired by Under Armour in 2014.

Brandi's earlier work experience includes roles as a Marketing Associate at Trulia from May 2013 to May 2014, a Graduate Research Fellow at Harvard University from July 2010 to November 2012, a Research Fellow at Harvard Law School's Edmond J. Safra Center for Ethics from September 2011 to May 2012, and a Post-Baccalaureate Research Fellow at Duke University from June 2008 to June 2010.

Brandi Luedeman has a Master's degree in Psychology from Harvard University. Brandi also holds a B.A. in Psychology from Wellesley College.

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Timeline

  • Director, New Product Strategy

    November, 2022 - present

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