Jen McGavin

Jen McGavin serves as the Director of Digital Strategy & Innovation at lululemon, focusing on enhancing digital experiences for the people and culture team since June 2020. Prior to this, Jen held senior leadership roles in digital marketing and growth at notable companies such as Tory Burch and Rockets of Awesome, achieving significant revenue growth and brand awareness. Jen's earlier experience includes leading marketing initiatives at Meetup and returning to lululemon in various marketing capacities over several years, refining expertise in performance marketing and digital brand strategy. Jen holds a Bachelor of Commerce in Marketing from McGill University and has completed certifications in Product Management and Scrum.