Wei Zhou

Head of Data at Lyte

Wei Zhou has a diverse work experience in the fields of data analytics, data science, and marketing. They began their career at Geometry Global as a Brand Marketing Analyst, where they utilized insight tools to analyze customer purchasing behavior and develop creative solutions for clients. Next, they worked as an Account Analyst at Ogilvy & Mather, where they worked closely with clients to develop marketing plans and present advertising ideas. In 2017, they joined Global Ladder as a Partnerships Analyst, assisting students in their career development through mentorship programs. They then transitioned to Lyte, a ticketing and live entertainment company, where they first served as an Analytics and Operations role and later moved up to the positions of Lead Data Analyst and Senior Manager of Data Analytics & Data Science. Currently, Wei holds the position of Head of Data at Lyte, overseeing the design and delivery of data products for clients and internal optimization.

Wei Zhou has a Bachelor of Arts (B.A.) degree in Econometrics and Quantitative Economics from the University of California, Berkeley. Additionally, Wei Zhou holds a Master of Science (MS) degree in Engineering, specifically in Computer Science with a focus on Data Science, from UCLA.

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Timeline

  • Head of Data

    April, 2021 - present

  • Manager of Data Analytics & Data Science

    July, 2019

  • Lead Data Analyst

    September, 2017

  • Analytics and Operations

    May, 2017

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