KM

Kimberley M McArthur

Chief Growth Officer at Macias Creative

Kimberley M McArthur has a diverse work history in the marketing and creative field. Kimberley M is currently working as the Chief Growth Officer at Macias Creative, where they focus on driving creative excellence and brand engagement through human-centered experiences. Prior to this, they held roles at General Mills, where they were a Brand Experience Manager and Multicultural Marketing Strategist. Kimberley M has also worked as a Cultural Creative and Brand Engagement Strategic Consultant at Canela Creative, and as the Director of Global Brand Experience at Macias Creative. Earlier in their career, they worked as a Group Account Director at Y&R The Bravo Group, where they were involved in delivering marketing campaigns for clients such as General Mills and Nestlé Purina. Kimberley M also owned their own marketing consultancy, Canela Creative, and worked as Vice President at OLSON and Edelman, where they specialized in multicultural engagement and developed authentic marketing campaigns. Additionally, they have experience in the entertainment industry as a Documentary Director and Owner at Canela Entertainment Group. Kimberley M began their career as the Director of Development and Public Relations at the International Latino Cultural Center of Chicago, where they focused on strengthening partnerships and executing promotional campaigns.

Kimberley M McArthur obtained a Bachelor of Arts degree in Print/Editorial Journalism from Arizona State University between 1998 and 2001. Kimberley M also has additional certifications in Kids Yoga TT, RYT 230, Radiant Shakti Flow TT, and Street Yoga TT from various institutions.

Links

Previous companies

General Mills logo
Edelman logo

Timeline

  • Chief Growth Officer

    August, 2023 - present

  • Director, Global Brand Experience (contract)

    June, 2017