Campaign Marketing Lead

Role Profile: Campaign Marketing Lead, London

Company Overview

At Macrobond, we are dedicated to transforming the way people work with economic and financial data, one click at a time. We understand that time is the scarcest asset, which is why we strive to convert every second into value.

Our mission is to revolutionize the way financial and economic intelligence is analyzed, visualized, and shared, turning hours of work into minutes. From our single SaaS platform, we provide access to a wealth of macroeconomic and financial data, along with analytics tools to chart insights, and collaboration features that enable instant sharing or publishing of content. We are not just about offering a smarter, faster way to work with data; it's about enabling a smarter, faster way to work together.

Founded in Malmö, Sweden, in 2008, we aimed to simplify and enhance the workflow of financial professionals. Today, Macrobond serves over 900 customers globally, including major banks, asset managers, government institutions, and research houses, highlighting our impact and the trust we've earned within the financial industry. For more details, please visit our official website: https://www.macrobond.com/about-us.

Position Summary

Reporting to the Global Head of Marketing, the Campaign Marketing lead is a mid-level role tasked with leading Macrobond's content and marketing efforts in globally. The role will require the candidate to encompass both campaign and generalist marketing experience. An understanding of the financial sector and familiarity with regional campaign strategies is a must.

Key Responsibilities

Responsibilities

· Create and manage email campaigns to distribute monthly newsletters

· Driving change in campaign management and operating processes, based on data driven insights

· Maintaining the reporting of campaign and marketing success metrics

· Optimising LinkedIn advertising and SEO

· Supporting on strategic initiatives such as the ongoing development of new website

· Leading research into, and recommendations for the development of the MarTech stack

· Supporting the creation and documentation of process development

Required Qualifications

· 5+ years of institutional marketing experience in investment management or broader financial services

· Ability to take ownership of and manage projects, from planning through to delivery, both independently and within a small team

· Hybrid working

· 5+ years marketing campaign experience, ideally working across multiple markets and the required channels (LinkedIn, web, paid search, and digital advertising).

· Ability to work independently and effectively lead/deliver through-the-funnel campaigns.

· Attention to detail and project management skills

· Working in a fast-paced dynamic environment, driving key initiatives, and managing workflow on simultaneous projects

· Excellent understanding of marketing strategies, concepts, and practices

· Ability to be both solution centric and very hands-on

· A self-motivated organised individual with great attention to detail and who takes accountability and ownership

· Bachelor's degree in marketing, business, or related field

Location and Work Environment

This mid level role will be based in our London office, embracing a hybrid work model to provide flexibility and support work-life balance. Macrobond is dedicated to fostering a dynamic, supportive, and innovative work environment, where passion and creativity are valued.

How to Apply

Passionate about superior customer experiences and skilled in regional campaign marketing? We invite you to apply for this unique role at Macrobond. Please submit your application, including a CV and a cover letter, through our careers portal.

Macrobond is an equal opportunity employer, committed to diversity and inclusion. We encourage candidates from all backgrounds to apply.