Tanya Bray-Williams

Director, CRM Operations at Macy's

Tanya Bray-Williams is an experienced leader in digital marketing and CRM operations with a strong track record in enhancing channel performance and driving revenue growth. Currently serving as Director of CRM Operations at Macy's since February 2020, Tanya has successfully led team transformations and achieved significant sales increases during challenging times. Prior experience includes roles at Adobe as APAC Email Program Manager, where Tanya led a multi-language email team and managed a notable agency migration project, and at Uber as Senior Manager of Email & Mobile Marketing, where Tanya coordinated marketing teams across Asia-Pacific. Tanya's career also encompasses senior roles at SendForensics and DFS Group Limited, with a focus on demand generation and email marketing strategies. Educational qualifications include a Post Graduate Certificate in Computer Studies and a Bachelor of Applied Science in Psychology from Sheffield Hallam University.

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