John Toraason

John has been in the publishing industry for over 30 years. He has been actively involved in all marketing and operational aspects from editorial development to strategic planning. His roles in the industry include 5 senior positions with Leapfrog, Cricket Media, National Wildlife Federation (Wildlife and Ranger Rick), and Wildlife Education Ltd, (Zoobooks).

John is a true business strategist, moving organizations forward with innovative thinking and growth minded initiatives. He builds on emerging market opportunities with a focus on positive P & L solutions and is continually growing the market presence effectively and efficiently.