Darshit Shah

Darshit Shah is a seasoned marketing professional with extensive experience in the financial services sector. Currently serving as Senior Manager - Marketing at Mahindra Finance since December 2021, Darshit focuses on driving business growth through digital channels and optimizing customer acquisition through product enhancements. Previous roles include Campaign Manager at HDFC Bank, where responsibilities involved achieving business targets through digital campaigns, and Deputy Manager - Digital Banking and Transformation at Axis Bank, where Darshit managed both organic and paid digital campaigns while utilizing advanced marketing technologies. Darshit began career foundations as an Associate at Performics.Convonix, analyzing online marketing data for various clients, and further gained experience as a marketing intern at FUTURE CONSUMER LIMITED. Educational qualifications include an MBA in Marketing from Welingkar Institute of Management and a Bachelor's Degree in Electronics and Telecommunications from K J Somaiya College of Engineering.