Luis del Solar

Luis del Solar is a marketing professional with extensive experience in CRM and customer loyalty. Currently serving as Sub Gerente de Marketing CRM y Fidelización de Clientes at Super Food Holding since January 2023, responsibilities include leading strategies to enhance customer consumption through data analysis and multi-channel marketing campaigns. Previously, Luis held key marketing roles at Makro Peru and MADISON Perú, along with significant experience at GfK as Gerente Comercial Market Intelligence, where a 50% sales increase was achieved through product development and strategic client acquisition. Additional experience includes positions at Movistar Perú, Telefônica Brasil, Telefónica Multimedia, and BANCO WIESE SUDAMERIS, demonstrating expertise in sales strategy, customer satisfaction, and financial analysis. Luis's educational background includes MBA degrees from INCAE Business School and Universidad Adolfo Ibáñez, as well as a Master in Marketing from EOI Business School and a degree in economics from Universidad Católica de Santa María.