Ashley Blanchard

Senior Research Director at MarketCast

Ashley Blanchard, PhD is a highly experienced research professional with expertise in market analysis and advertising effectiveness. Ashley has worked in various roles at leading companies such as MarketCast, Phoenix Marketing International, Hotspex, System1 Research, and Branding Science. Dr. Blanchard's work primarily focused on evaluating brand positioning, conducting market research, and providing strategic guidance to clients. Ashley has worked with a range of industries including telecom providers, fashion retailers, financial services, not-for-profit organizations, travel services, and oncology. Dr. Blanchard also has a strong academic background, having served as a Graduate Research Assistant and Instructor/Teaching Assistant at Rutgers University, where they conducted research on visual and motor learning and taught undergraduate psychology courses.

Dr. Ashley Blanchard received their Bachelor of Science (B.S.) degree in Psychology from UMass Boston in 2007. Ashley then went on to earn their Doctor of Philosophy (Ph.D.) degree in Experimental Cognitive Psychology from Rutgers University in 2014.

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Timeline

  • Senior Research Director

    May, 2022 - present

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